PANTONE And OnOne Software Partner To Provide Superior Digital Imaging Solutions

Pantone, Inc., the global authority on color and provider of professional color standards for the design industries, and onOne Software Inc. today announced a new digital imaging bundle that improves the color fidelity and image control for design projects. Now available at a 30 percent cost savings, the bundle includes PANTONE® huey(TM)PRO, a member of Pantone’s award-winning huey family of display calibration products, and onOne Software’s Genuine Fractals 5, an Adobe Photoshop® plug-in for image scaling. Together, the two solutions help photographers and creative professionals create superior digital imaging projects.

hueyPRO offers color clarity and consistency across multiple CRT, laptop and LCD displays at an unprecedented level of precision calibration. Additionally, it features an embedded high-precision sensor that automatically measures the ambient light within a room. Genuine Fractals 5 is the industry standard for image enlargements, allowing users to increase images by 1000 percent with no loss in image quality.

"Color management is an important part of any photography or design project and hueyPRO offers greater control over on-screen fidelity,” said Matthew Chilton, product marketing manager for Pantone, Inc. "By bundling hueyPRO with Genuine Fractals 5, we are offering photographers and creatives the best image resizing software while ensuring that their monitors are calibrated properly to display true color.”

"We have spent years making sure that Genuine Fractals will deliver the highest quality enlargement possible to the photographic and design communities,” said Mike Wong, vice president of marketing for onOne Software. "Having a correctly color calibrated display with true color is the first step in the process of getting that perfect enlargement, and the hueyPRO excels at simplifying the color management process. I use mine everyday.”

About hueyPRO
Developed in partnership with X-Rite and brought to market by Pantone, hueyPRO is designed for photographers and creative professionals to improve color clarity and consistency across multiple CRT, laptop and LCD displays. The hueyPRO adds functionality for users who frequently print photos and other graphics, share them between monitors or upload them to Web sites. About the size of a marker pen, hueyPRO is able to continually adjust the monitor as room lighting changes. With the addition of new software, hueyPRO also offers increased control over brightness and contrast through separate menu choices that allow users to select gamma and white point settings.

About Genuine Fractals 5
Featuring improved scaling technology, faster performance, several new features, a new user interface and greater ease of use, onOne Software’s flagship product Genuine Fractals 5 enables users to enlarge their digital images over 1,000 percent (10,000 percent area equivalent) with no loss in image quality. Genuine Fractals 5 is Photoshop® CS3 compatible and has been rewritten and optimized to perform up to 10 times faster than previous versions. Other key features include robust layer support, texture controls, and new sharpening and film grain options.

Pricing and Availability
The PANTONE hueyPRO/Genuine Fractals 5 bundle is available immediately for $199 SRP at and Both products are compatible with Windows® and Macintosh operating systems.

PANTONE hueyPRO is also sold separately through Pantone at and other major electronics, photo and online retailers for $129 SRP.

Genuine Fractals 5 is sold separately at for $159.95 SRP.

About onOne Software
onOne Software develops time-saving software solutions for professional and advanced amateur photographers in the digital photography and graphic design industries. onOne Software solutions have been created to help photographers spend more of their time behind the camera taking pictures instead of the computer workstation. Such solutions include a wide range of easy-to-use plug-in enhancements for Adobe® Photoshop®, Photoshop® Elements and QuarkXPress®.

onOne Software delivers the highest quality software products to users by working with industry leaders and continuing to develop core technologies for professional photo and desktop publishing solutions on both Macintosh and Windows operating systems. Founded in 2005, onOne Software is a privately held company located in Portland, Oregon. For additional information, visit or call 1-888-968-1468.

About Pantone, Inc.
Pantone, Inc. has been the world’s color authority for more than 45 years, providing design professionals with products and services for the colorful exploration and expression of creativity. Always a source for color inspiration, Pantone now offers paint and designer-inspired products and services for consumers. More information is available at