Adobe Executive to give Sneak Peek of Upcoming Photoshop Technology During Photoshop World Conference Keynote

Traditionally, Adobe Systems Incorporated has used the opening keynote at the Photoshop World Conference & Expo (produced by the National Association of Photoshop Professionals), as a platform for showcasing new and emerging Adobe® Photoshop® technologies, and this year’s conference (the largest Photoshop educational event in the world, held Sept 7-9 in Las Vegas) is no exception.

John Loiacono, senior vice president of Adobe’s Creative Solutions Business will take the stage on the morning of September 7 at the Mandalay Bay Resort & Casino, Las Vegas, to kick off the largest Photoshop World Conference to date. During his presentation, Loiacono will give the thousands of keynote attendees, and media on hand, a sneak peek at some of the new Photoshop technology being developed by Adobe. Loiacono has responsibility for the development, delivery and marketing of Adobe’s entire creative software portfolio.

“It’s always thrilling when Adobe gives our attendees a glimpse of what’s to come,” said the National Association of Photoshop Professionals President and Conference Technical Chair, Scott Kelby. “It’s one of the highlights of the conference, and really an exciting way to kick off this year’s ground-breaking event,” added Kelby.

Photoshop World Conference registration is available by calling 800-201-7323 Monday-Friday, 8:30 AM to 7:00 PM EST, or online at

Photoshop World attendees will choose from more than 75 classes taught by 36 hand-picked industry experts in 11 training tracks, plus have access to extra bonus classes held during the two-day Tech Expo, which features the biggest names in the industry – Adobe, Microsoft, Dell, Canon, Wacom, CDW, B&H, iStockphoto and more.

In its seventh year, Photoshop World is sponsored by Adobe Systems Incorporated and produced by NAPP (National Association of Photoshop Professionals). NAPP is the largest graphic and digital imaging trade association with 50,000+ members worldwide, and the leading resource for Adobe Photoshop, education, training and news. Visit