Author: jeff witchel
Jeff Witchel graduated from Pratt Institute in 1973 with a B.F.A. (Cum Laude) in Advertising Design and Visual Communications. He has been an award-winning advertising art director, writer, designer, illustrator, and TV producer ever since.
Before starting his own advertising agency in New Jersey, Jeff built his career at top New York ad agencies such as Young & Rubicam, Grey Advertising, and Wells, Rich, Greene. Over the years, he has created award-winning work for many clients including AT&T, Blue Cross/Blue Shield, Jell-O Pudding, The Plaza Hotel, and Pfizer. His many prestigious awards include N.Y. Art Directors Club Gold Award, One Show Gold Award, N.J. Art Directors Club Award, multiple Andy Awards, Graphis Annual, numerous readership awards, plus an Emmy Award nomination.
Jeff is a self-taught computer artist with over 19 years of experience. His initial introduction to the computer was with PageMaker, but he switched to Quark 1.0 when it was first introduced in 1987. Having arrived on the desktop publishing scene so early, Jeff became the “go to” guy for answers when others started getting into computer graphics.
As an Adobe Certified Expert, he’s provided online support for Adobe and is now an Adobe Certified Training Provider for both Adobe Illustrator CS2 and Adobe InDesign CS2. Jeff is one of just a handful of Adobe Certified Instructors in the New York metropolitan area. He also is a Quark Certified Expert in QuarkXPress 6 as well as a master of Adobe Photoshop and related applications. He counts among his training clients ad agencies, design studios, magazines, illustrators, and photographers in New York, New Jersey, Pennsylvania, and Maryland.
Great Tutorial!
But, one question, won’t the effective PPI be more than, say, 300 – given that the pictures were 300 ppi and needed to be printed in 300 ppi?
Unless, we export the pictures to size of the frame? I’m guessing that the only solution?
Hi Reuben,
It could be more than 300 ppi, or less, depending on the size and resolution of the original as well as the size of the Frame it’s fitting.
So it’s something that you’ll always have to check after placing the images.
Best,
Jeff
very very very nice !!!!
Not sure why you didn’t use the feature to make a grid when you are placing the images?
Awesome tutorial, helped me a lot!, greetings from mexico.