Users coming from InDesign will see much different behavior when using text wraps in Illustrator. Jeff Witchel goes through the options in Illustrator, including how to create a wrap, what the invert wrap option does, and how important stacking order is when working with wraps.
In this tutorial, Daniel goes over some simple ways for adding texture to your text and then adds animation for this 3D movie title sequence. Learn how to align test to the center of the project window, how to use a guide layer, how to create an alpha track matte. This animation uses motion blur, spotlight, and a lens flare.. Also, create a reflection for the text with gaussian blur applied to it.